William Lang's Page

If you're planning to attend this weekend's… Continue

As President of Say It Social, a social media consulting firm, Tim Moore implores clients to get started in social media. Along the way he helps them track their efforts by "tapping into… Continue

In typical Google fashion, a simple post to the Official Google Blog at 12:37 AM Eastern Time brings news of perhaps their most ambitious project yet. Tonight Google dropped an atomic warhead aimed directly at Microsoft. The message? Google is set to unveil its own operating system based around their Chrome browser.

Here's the first paragraph… Continue

Link Building is the process of getting quality Web sites to link to your Web site, in order to improve search engine rankings. While no one can confidently say exactly how much it plays into Google's algorithm (or any other search engine) - experts unanimously agree that it is an essential part of the equation. Any SEO campaign without a clear link building strategy is incomplete and likely to never achieve maximum potential.

Search Engine Round Table

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Introduction

It recently occurred to me that my knowledge of Google's Adwords Quality Score is quite limited. There seems to be a certain level of mystery surrounding how it's calculated and even a slight paranoia amongst experts as to how and why the formula changes.

I've scoured the internet as sort of a personal education project for myself, but also to provide a comphrensive list of resources to learn more.

Basics

According to Google:

The AdWords syste

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